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	<title>Comments on: Yogi Berra: Master Copywriter?</title>
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	<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter</link>
	<description>Dean Rieck on Copywriting &#38; Direct Marketing</description>
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		<title>By: Brian Clark</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1024</link>
		<dc:creator>Brian Clark</dc:creator>
		<pubDate>Thu, 01 May 2008 01:00:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1024</guid>
		<description>&gt;&gt;&gt;blogs are the karaoke machine of human nature?

OK, I&#039;m stealing that. :-)</description>
		<content:encoded><![CDATA[<p>&gt;&gt;&gt;blogs are the karaoke machine of human nature?</p>
<p>OK, I&#8217;m stealing that. <img src='http://www.directcreative.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: Janice C Cartier</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1018</link>
		<dc:creator>Janice C Cartier</dc:creator>
		<pubDate>Wed, 30 Apr 2008 15:05:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1018</guid>
		<description>Needed that Dean. :)))) Yes!  Karaoke on Bourbon  Street on a Saturday night. All those out-of-towners suddenly unleashed and on the prowl in the Big Easy....ahhh the cleanup is pretty stinky....and they aren&#039;t half as &quot;melodious&quot; as they think they are, but they are really, really loud.

Brian-I see that, but you are sooooo much more patient than I.  Do I see the headlines of a fun post here?  

Dean...biggest guffaw of the morning , thanks ; )</description>
		<content:encoded><![CDATA[<p>Needed that Dean. <img src='http://www.directcreative.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> ))) Yes!  Karaoke on Bourbon  Street on a Saturday night. All those out-of-towners suddenly unleashed and on the prowl in the Big Easy&#8230;.ahhh the cleanup is pretty stinky&#8230;.and they aren&#8217;t half as &#8220;melodious&#8221; as they think they are, but they are really, really loud.</p>
<p>Brian-I see that, but you are sooooo much more patient than I.  Do I see the headlines of a fun post here?  </p>
<p>Dean&#8230;biggest guffaw of the morning , thanks ; )</p>
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		<title>By: Dean Rieck</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1017</link>
		<dc:creator>Dean Rieck</dc:creator>
		<pubDate>Wed, 30 Apr 2008 14:45:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1017</guid>
		<description>&gt;&gt;&gt;Technology does not change human nature...it amplifies it.&lt;&lt;&lt;

So we&#039;re saying what...that blogs are the karaoke machine of human nature? Okay. I&#039;ll buy that.</description>
		<content:encoded><![CDATA[<p>>>>Technology does not change human nature&#8230;it amplifies it.<<<</p>
<p>So we&#8217;re saying what&#8230;that blogs are the karaoke machine of human nature? Okay. I&#8217;ll buy that.</p>
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		<title>By: Brian Clark</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1015</link>
		<dc:creator>Brian Clark</dc:creator>
		<pubDate>Wed, 30 Apr 2008 14:02:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1015</guid>
		<description>Janice, I&#039;ve been butting heads with the &quot;social media utopians&quot; for the last two years over this very issue. Technology does not change human nature... it amplifies it.</description>
		<content:encoded><![CDATA[<p>Janice, I&#8217;ve been butting heads with the &#8220;social media utopians&#8221; for the last two years over this very issue. Technology does not change human nature&#8230; it amplifies it.</p>
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		<title>By: Janice C Cartier</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1010</link>
		<dc:creator>Janice C Cartier</dc:creator>
		<pubDate>Tue, 29 Apr 2008 18:34:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1010</guid>
		<description>&quot;But every generation will produce people who think evolution has leaped ahead of itself&quot;

Last friday I saw two pre-k boys on the playground. Instead of climbing up the steps they were throwing themselves at the slide and letting their body weight drop them to the ground....I&#039;m thinking nahhh, we&#039;re not there yet. ( or it could be a guy thing...)

Glad it is not just me, she says to the curmudgeon in the room. :)</description>
		<content:encoded><![CDATA[<p>&#8220;But every generation will produce people who think evolution has leaped ahead of itself&#8221;</p>
<p>Last friday I saw two pre-k boys on the playground. Instead of climbing up the steps they were throwing themselves at the slide and letting their body weight drop them to the ground&#8230;.I&#8217;m thinking nahhh, we&#8217;re not there yet. ( or it could be a guy thing&#8230;)</p>
<p>Glad it is not just me, she says to the curmudgeon in the room. <img src='http://www.directcreative.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Dean Rieck</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1008</link>
		<dc:creator>Dean Rieck</dc:creator>
		<pubDate>Tue, 29 Apr 2008 17:16:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1008</guid>
		<description>You&#039;re right on, Janice. People have not changed their basic nature for a million years. And they won&#039;t change for another million. Feelings and motivations ARE hardwired in many respects. 

But every generation will produce people who think evolution has leaped ahead of itself and they will run around like headless chickens cackling and misleading people into waisting billions on unproven ideas. Sounds curmudgeonly, but it&#039;s true.</description>
		<content:encoded><![CDATA[<p>You&#8217;re right on, Janice. People have not changed their basic nature for a million years. And they won&#8217;t change for another million. Feelings and motivations ARE hardwired in many respects. </p>
<p>But every generation will produce people who think evolution has leaped ahead of itself and they will run around like headless chickens cackling and misleading people into waisting billions on unproven ideas. Sounds curmudgeonly, but it&#8217;s true.</p>
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		<title>By: Janice C Cartier</title>
		<link>http://www.directcreative.com/blog/yogi-berra-master-copywriter/comment-page-1#comment-1006</link>
		<dc:creator>Janice C Cartier</dc:creator>
		<pubDate>Tue, 29 Apr 2008 16:40:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.directcreative.com/blog/2008/04/28/yogi-berra-master-copywriter/#comment-1006</guid>
		<description>I loved this post on copyblogger and appreciate it even more now. 

In the last few weeks I have noticed so much echo about new media being &quot;the way&quot;...maybe it&#039;s me, but my head tilts and I think...it&#039;s a tool, people, it&#039;s a tool.  I just have a hard time thinking that people have changed that much when it comes to purchasing behaviors...oh the mode maybe, but not the psychology. I&#039;m thinking that is wired  into our DNA and unless we&#039;ve become bionic.... yeah, it&#039;s probably just me.  
Great tips here. No matter what media.</description>
		<content:encoded><![CDATA[<p>I loved this post on copyblogger and appreciate it even more now. </p>
<p>In the last few weeks I have noticed so much echo about new media being &#8220;the way&#8221;&#8230;maybe it&#8217;s me, but my head tilts and I think&#8230;it&#8217;s a tool, people, it&#8217;s a tool.  I just have a hard time thinking that people have changed that much when it comes to purchasing behaviors&#8230;oh the mode maybe, but not the psychology. I&#8217;m thinking that is wired  into our DNA and unless we&#8217;ve become bionic&#8230;. yeah, it&#8217;s probably just me.<br />
Great tips here. No matter what media.</p>
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