Comments on: Is SEO copywriting a good idea for direct marketers? http://www.directcreative.com/blog/is-seo-copywriting-a-good-idea-for-direct-marketers Dean Rieck on Copywriting & Direct Marketing Mon, 06 Sep 2010 15:07:47 -0700 hourly 1 http://wordpress.org/?v=3.0.1 By: Dean Rieck http://www.directcreative.com/blog/is-seo-copywriting-a-good-idea-for-direct-marketers/comment-page-1#comment-145 Dean Rieck Tue, 04 Dec 2007 00:29:02 +0000 http://www.directcreative.com/blog/2007/11/01/is-seo-copywriting-a-good-idea-for-direct-marketers/#comment-145 I agree. SEO is a tactic, not a goal. And it's simply one more thing to think about when you're writing for online marketing. I agree. SEO is a tactic, not a goal. And it’s simply one more thing to think about when you’re writing for online marketing.

]]> By: Mark http://www.directcreative.com/blog/is-seo-copywriting-a-good-idea-for-direct-marketers/comment-page-1#comment-144 Mark Mon, 03 Dec 2007 23:44:09 +0000 http://www.directcreative.com/blog/2007/11/01/is-seo-copywriting-a-good-idea-for-direct-marketers/#comment-144 What many SEO and other web professionals always forget is that the goal of any business website is to sell something, or at least generate a lead not achieve high rankings. While not discounting the usefulness of SEO it should never be the primary objective or tactic. On the other hand copywriters do need to adapt their craft to the web. The web is a new and different medium which none of us have truly figured out yet. What many SEO and other web professionals always forget is that the goal of any business website is to sell something, or at least generate a lead not achieve high rankings.

While not discounting the usefulness of SEO it should never be the primary objective or tactic.

On the other hand copywriters do need to adapt their craft to the web. The web is a new and different medium which none of us have truly figured out yet.

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