What is an Art Director Copywriter?

In the world of advertising and marketing, copywriters and art directors (or designers) are usually different people. However, small ad agencies or companies sometimes hire one person to handle both copywriting and design.

It is an advantage if you have both copywriting and design skills, since you will better understand how to create advertising and have more opportunities for employment. However, doing both copywriting and design requires more work and responsibility for the final product.

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